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Business Consulting Buzz Co-Founders Michael and Sam, often called the "Zipursky Cousins," have advised companies around the world for over a decade. Their work has appeared in the media and their programs are used by thousands of consultants in more than 23 countries.
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Tag Archives: Marketing Consulting Services
The Biggest Mistake You Can Make with Your Marketing
Many business owners and consultants experience periods of feast followed by famine. The main cause of this completely unnecessary situation is a lack of consistent marketing. Marketing done on a consistent basis wins every time in comparison to random spurts … (READ MORE…)
Why Your Marketing Needs Many Touches
I was doing some research for a client in the financial space the other day and came upon this research from Grant Hicks. Even if you’re not in the financial field there is a great takeaway here for marketers all … (READ MORE…)
The Curse of Salt and Pepper Marketing For Consultants
Maybe its because of the society we live in today. When you see ads online for “I made $3000 last month working only 2 hours at home in my pajamas” become more common than seeing someone reading a printed newspaper, … (READ MORE…)
The Forgotten Marketing Approach
Caring for your consulting clients is marketing. You may not know it to be. It may not be in the usual sense. But it is. The American Marketing Association provides this definition of marketing: “Marketing is the activity, set of … (READ MORE…)
The “SEV’s Bread” Marketing Method
It’s time for a good old marketing story folks. If you’re like me it will make you smile and you may even gain a valuable business insight from it. The other day I was in an elevator with a friend … (READ MORE…)
Rethinking Market Launches for Consultants
Today’s guest post is written by veteran consultant, Rebel Brown of People Who Know. This is her first post in an exciting series all about doing proper Market Launches. Rebel has just released her most recent Ebook called “Rolling Thunder” … (READ MORE…)
Consulting Firm Lands $1Million Contract from LinkedIn
This is a follow up to the a recent video post related to how consultants can use LinkedIn . Here’s another video coming from the CEO of Cheskin, a strategic consulting and market research firm with clients like Nike, Coc-Cola, … (READ MORE…)
19 Marketing Activities Consultants Can Use
Here are 19 different marketing avenues you can use to promote your consulting business. By no means is this list complete as I just sat down and rattled them off. After you read them why don’t you add any other … (READ MORE…)
Promote Your Consulting Business Using Articles and Videos
Article publishing and creating videos are a great way to build authority and credibility in the marketplace. They are low cost, easy to develop and take a relatively short time to complete. In just a minute I’ll explain how you … (READ MORE…)