Well folks we have some exciting news for you. If you’re a consultant who’s into positioning and strategy or it’s a service you’re offering your clients then you’re going to want to check this out. Our good friend and guest author at this blog, Rebel Brown of People Who Know is putting on a FREE webinar this month on October 27th at 1pm Eastern time. The webniar is hosted by TreeHouse Interactive and Rebel will dig deep into her knowledge on strategic positioning and business strategy.
It’s Not About You Anymore!
Positioning That Works
Anyone who says there’s a one-size-fits-all approach to strategy and positioning simply doesn’t get it. Great positioning is as unique as each situation. Strategic positioning is as much an art as it is a science. And each and every situation offers a blank canvas.
In this webinar, Rebel Brown will share a simple yet effective approach to strategic positioning that works.
1. Identifying true value – through the eyes of your audience
2. Describing our value – with real-world evidence
3. Spinning stories that touch your audience – by letting your customers’ successes speak for you
