Comments for Business Consulting Buzz

Comment on Give Attention to Marketing Your Consulting Services by Michael Zipursky

Michael Zipursky — Wed, 22 Feb 2012 21:30:00 +0000

Dario – that is great that you’re trying different marketing approaches to promote your business. Not enough people do that, so good on you! Just remember, that even if it doesn’t work right away, don’t jump ship to something else too soon. Try to figure out what is working and what isn’t until you start to see the potential and then the profit.

Comment on Give Attention to Marketing Your Consulting Services by Michael Zipursky

Michael Zipursky — Wed, 22 Feb 2012 21:29:00 +0000

Sharon – thanks for the comment.

Comment on Give Attention to Marketing Your Consulting Services by Michael Zipursky

Michael Zipursky — Wed, 22 Feb 2012 21:29:00 +0000

Glad you enjoyed the post Errol!

Comment on Give Attention to Marketing Your Consulting Services by Dário Viegas

Dário Viegas — Wed, 22 Feb 2012 21:19:00 +0000

I have been investing in Online Marketing Services like Facebook, Google Adwords and Linkedin. Right away the activity on my webpage started to spike increasing fairly high. It is too soon to say if this Marketing plan will provide any income, but so far my company image is being shared by thousands through these social networks and making a stand on my presence on the market.

Comment on Give Attention to Marketing Your Consulting Services by Sharon

Sharon — Wed, 22 Feb 2012 16:10:00 +0000

As a consultant for many years I find marketing to be a foundational component to business success.

Making sense of a client need and assuring them that you are the best Co. to meet their need/solve their problem is a critical competency for business success.

Comment on Give Attention to Marketing Your Consulting Services by Errol

Errol — Wed, 22 Feb 2012 15:30:00 +0000

Good info! It’s very important to properly market your services!

Comment on 5 Reasons Consultants Should Blog by Jeff Andrews

Jeff Andrews — Tue, 21 Feb 2012 20:30:00 +0000

well yeah, blogs are content based and consultants sell their content, whether if it’s verbal or written. Giving pieces of your product for free is what gets people hooked for more

Comment on Marketing Mondays: Build Your Consulting Business by Writing Articles by Jamie

Jamie — Mon, 20 Feb 2012 17:40:00 +0000

This is great advice and thank you so much for sharing it. I will give this a good attempt.

Comment on Marketing Mondays: Build Your Consulting Business by Writing Articles by Michael Zipursky

Michael Zipursky — Mon, 20 Feb 2012 17:38:00 +0000

Bart – thanks for the comment. As with all marketing, I wouldn’t ‘expect’ clients to come knocking on your door as soon as you write articles, though it’s definitely possible, and has happened for me a couple of times in new publications.

Writing articles for sites like Suite101, article base and other content/article directory type of sites is generally considered good practice for SEO and link building. However, I wouldn’t recommend that as your only approach to building a professional brand image and generating leads. For that, getting publishing on well known blogs, local and national papers are much more effective.

Comment on Marketing Mondays: Build Your Consulting Business by Writing Articles by Bart Zych

Bart Zych — Mon, 20 Feb 2012 16:49:00 +0000

Couldn’t agree more with today’s article, however getting hiring emails after writing your first piece is probably not the norm. Writing is the consultant’s ‘proof of concept’, and it greatly helps in increasing your credibility. I’d be curious to hear your thoughts on writing for online media like Suite101 or Ariclesbase.