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Learn More »Zipursky Cousins
Business Consulting Buzz Co-Founders Michael and Sam, often called the "Zipursky Cousins," have advised companies around the world for over a decade. Their work has appeared in the media and their programs are used by thousands of consultants in more than 23 countries.
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Category Archives: Running a Consulting Business
12 Ways to Get Consulting Clients to Pay on Time
Late or non-payment is of particular concern to both new and established consultants. We all know or have at least heard of the damaging effects of badly managed cash flow to businesses. Failure to collect cash on time from clients … (READ MORE…)
The Power of Persistence – And Why More Consultants Need It
I know. I’ve written about the need for consultants to be persistent before, but I just had to share another story with you. Not too long ago one of my companies started working on expanding the number of partnerships we … (READ MORE…)
Top 10 Techniques to Make Sales and Ensure Consulting Sales Success
The following ten techniques, tips or best practices, are the foundations of successful selling. Follow these ten commandments of successful selling and watch your business grow! Be forewarned however, they are simple, but not easy. The Top Ten Techniques or … (READ MORE…)
Maximizing your Productivity as a Consulting Business Owner
Everyone knows that owning and managing a business is stressful, time-consuming, and sometimes, let’s face it, just downright exhausting. With business ownership comes that long list of responsibilities, in addition to the continual work it takes to ensure you and … (READ MORE…)
Putting the “Personal” in Personal Touch
The other day I got an envelope in the mail. It was addressed to me. Had my office address on it. But there was no return to sender address. Interesting, let’s see who this is I thought… Of course these … (READ MORE…)
The 5-Step Sales Process for Closing Consultant Sales
There are tons of tips, tricks and magic scripts on closing more sales. Just say those words and use those pat answers to objections and almost every prospective client interaction becomes a consulting contract, right? Selling is science not sorcery. … (READ MORE…)
What Are YOU Known For in your Consulting Business?
What are you known for? Can you answer this question quickly and easily? If so, congratulations – you’re one of the few. If not, don’t worry I’m going to help you figure it out. The benefits of being clear about … (READ MORE…)
The Forgotten Marketing Approach
Caring for your consulting clients is marketing. You may not know it to be. It may not be in the usual sense. But it is. The American Marketing Association provides this definition of marketing: “Marketing is the activity, set of … (READ MORE…)
5 Steps to Take When Sh*t Hits the Fan
It was 7am on a crisp winter’s morning. I was up going through some emails. The phone rang. I had been heading up my company’s Japanese business for a couple years at that point…and the phone never rang that early. … (READ MORE…)
Is Selling A Numbers Game?
Despite the numbers of articles, books and training programs that would tell you otherwise, there are still people who believe that selling is a numbers game. See more people, tell your story, pitch your product more often and you’re bound … (READ MORE…)
