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Learn More »Zipursky Cousins
Business Consulting Buzz Co-Founders Michael and Sam, often called the "Zipursky Cousins," have advised companies around the world for over a decade. Their work has appeared in the media and their programs are used by thousands of consultants in more than 23 countries.
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Category Archives: Running a Consulting Business
The Easy Way to Scale Your Consulting Business
The other day I had an amazing experience I just have to share with you. I was working on a project and we needed to collect a lot of data from a couple of websites. Next the data needed to … (READ MORE…)
38 Marketing Methods to Jumpstart Your Consulting Business
Some consultants don’t market their consulting services enough. Others try and do too many things at once. What you should be doing is focusing on a 2-3 areas of marketing and do them well, very well. When you’ve mastered one … (READ MORE…)
Asking For the Order in Sales
Way too many salespeople lose orders they should have won. They talk too much, don’t listen enough, pitch too soon and use manipulative closes. Dear old Zig, dear old Tom; you guys made rods for our backs when you taught … (READ MORE…)
Match the Right Goals to the Right Needs
In five, ten or fifteen years time, what do hope to be doing with your life? What do you see yourself doing? Where will you be living? How will you be earning your living? How much money do you expect … (READ MORE…)
Top Ten Technologies to Help Close Consulting Sales
Today’s prospective client is an educated, sophisticated, well-informed and technically savvy professional. Therefore, if you want to play in the game, you must be current on technology as well. Below are the top ten technical tools you need to understand … (READ MORE…)
Interview with Productivity Expert David Allen (Part 3)
This is the final part in our 3-part interview with productivity expert, consultant, author and speaker David Allen. If you missed the previous parts of this interview you can fin them here Part 1, Part 2. Enjoy the rest of … (READ MORE…)
Making Cold Phone Calls for Consultants
While you may not relish the idea of making hundreds of cold calls, by following this process you will in effect be testing your advertising or direct mail headline. By now you have identified what problem you solve; who has … (READ MORE…)
Interview with Productivity Expert David Allen (Part 1)
I had the pleasure of connecting with David Allen and interviewing him. We’ll be sharing the complete interview with you on the blog here. We hope you enjoy it! Mike: We are here with David Allen, best-selling author, managing consultant, … (READ MORE…)
Don’t Know? Don’t Pretend You Do
A big mistake many consultants and independent professionals make when they are first getting started in the consulting business is that of trying to act like they know it all. If you don’t….do not pretend that you do. If a … (READ MORE…)
The Loser’s Limp – Consulting Success Story
Have you ever watched a receiver get his hands on the football only to have it slapped away by a defender? The next time, look carefully and you just might notice the difference between a player who’s a winner and … (READ MORE…)
