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Learn More »Zipursky Cousins
Business Consulting Buzz Co-Founders Michael and Sam, often called the "Zipursky Cousins," have advised companies around the world for over a decade. Their work has appeared in the media and their programs are used by thousands of consultants in more than 23 countries.
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Category Archives: Running a Consulting Business
Is Selling A Numbers Game?
Despite the numbers of articles, books and training programs that would tell you otherwise, there are still people who believe that selling is a numbers game. See more people, tell your story, pitch your product more often and you’re bound … (READ MORE…)
How to Overcome the ‘Economy Objection’ and Close More Sales
“Well, everything looks good. But I’m afraid with this economy and our cash flow…” You have heard the poor economy objection a thousand times and it often still kills sales. Worst yet, that objection causes many problems while prospecting for … (READ MORE…)
Affordable Design for Consultants
Some people will want to have my head on a platter for today’s post. I’m talking about old school designers and creatives. People that make their income by providing design services to businesses. Why will they be so unhappy with … (READ MORE…)
8 Simple Graphics to Increase Conversion Rates and How You Can Easily Outsource Them
When I first got my start online back in 1999, I assembled my initial website using Microsoft FrontPage. At the time people accessed the Internet using a dial-up connection and it was just excruciatingly slow. It took ages to load … (READ MORE…)
10 Tips to Sell without “Selling”
The rules of selling have changed in recent years – for the better. Nobody liked being sold to. Nobody ever appreciated the hidden motives of the pushy sales person who had a quota to meet and relied on commissions to … (READ MORE…)
Developing Successful Consulting Habits
Do each day all that can be done that day. You don’t need to overwork or to rush blindly into your work trying to do the greatest possible number of things in the shortest possible time. Don’t try to do … (READ MORE…)
The Consultant’s Guarantee That Makes You Sick
When I first started writing about the importance of consultants offering guarantees to their clients the market was wide open. Hardly anyone was doing it. Things have certainly changed. These days it seems as if every business and commercial is … (READ MORE…)
Obsessed by Your Consulting Business? Join the Club!
When I had a regular job as an employee, I found it fairly easy to have a good work-life balance. I made it clear that my family was my priority, and after I left the office, I rarely checked e-mail … (READ MORE…)
Entrepreneurs MUST Plan For a Successful Exit
Every entrepreneur must think about an exit strategy from the very beginning of starting the business. You’ve heard people talk about the business plan as the roadmap for business – well, like any roadmap it is important to know when … (READ MORE…)
5 Tips to Turn Meeting Chatter Into Focus
Time is money. When meetings go off course your time being wasted. Projects receive less attention than they deserve. Here are 5 things to keep in mind so you can turn meeting chatter into focused and productive client interactions… 1. … (READ MORE…)
