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Business Consulting Buzz Co-Founders Michael and Sam, often called the "Zipursky Cousins," have advised companies around the world for over a decade. Their work has appeared in the media and their programs are used by thousands of consultants in more than 23 countries.
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Category Archives: Running a Consulting Business
Giving Your Business a Marketing Makeover: Book Review
I recently received a package in the mail with a review copy of Gil Effron‘s new book “How to Give Your Business an Extreme Marketing Makeover.” The picture on the front cover has a painter on it. If I’d missed … (READ MORE…)
Best Hosting Companies for Your Consulting Website
Every consultant should have a website or blog. But no consultant should have to deal with the headaches that can come with hosting your website with the wrong company. A common question we get from consultants is “where should I … (READ MORE…)
Crisis Management Consulting: Interview & Book Review With Jonathan Bernstein
A couple of weeks ago I received a review copy of Jonathan Bernstein’s new book, “The Managers Guide to Crisis Management.” Thanks to McGraw Hill for sending that. Crisis management is a topic that many misunderstand or don’t understand at … (READ MORE…)
Marketing Mondays: Creating Your Dream List of Consulting Clients
Chet Holmes in his wonderful book The Ultimate Sales Machine teaches the methods he used to grow several businesses into multi-million dollar empires. One of the most powerful concepts he shares is that of the Dream Client list. In our … (READ MORE…)
The Secret Power of Visioning for Consultants
At the start of the year I took a new approach to planning that has changed my life. I was sitting in the Japan Airlines Business Class lounge at the Tokyo/Narita airport waiting for my flight home. At the start … (READ MORE…)
Announcing New Course: The Management Consulting Blueprint
I’m very excited today to announce that our new course, authored by expert consultant Aarni Heiskanen, on Consulting Tools and Management Consulting is now available. For the next 7 days you can enjoy an almost 50% discount on the course. … (READ MORE…)
5 Tips to Get Paid By Your Consulting Clients
Working for yourself can bring you unrivalled amounts of freedom that being employed simply won’t give you. However, on the other side of the coin there are also challenges that you will have to learn to deal with that you … (READ MORE…)
Why Consulting Tools Are Your Key to Success
Last week we shared a couple of articles from expert consultant Aarni Heiskanen. If you haven’t yet read Aarni’s posts, make sure you do so here: From Scenarios to Vision – A Case Study and Creating New Consulting Tools. The topic … (READ MORE…)
Creating New Consulting Tools
Every consulting assignment is a learning and development opportunity. One good way to pass on that learning to future clients is to turn your experience into consulting tools. Consulting tools are methods, processes, templates, or software that you can use … (READ MORE…)
From Scenarios to Vision – A Case Study
A fairly large engineering company contacted me some years ago. I only knew the company by name, but they obviously knew me a bit better. One member of their management team had heard me speak at a seminar about creating … (READ MORE…)
