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SystemOur most popular course teaches you how to become a more successful consultant. Packed with strategies, techniques and action steps to help you land more clients and increase your income.
Learn More »Zipursky Cousins
Business Consulting Buzz Co-Founders Michael and Sam, often called the "Zipursky Cousins," have advised companies around the world for over a decade. Their work has appeared in the media and their programs are used by thousands of consultants in more than 23 countries.
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Category Archives: Marketing a Consulting Business
8 Speaking Tips for Consultants
Not too long ago I got a call from one of the country’s largest banks. They asked if I’d give a marketing presentation to some of their business customers. A few weeks later I gave a talk to 30 business … (READ MORE…)
Consulting Case Studies: How to Make Them Work
Marketing your services through education is one of the most effective marketing approaches you can take. For example, you can give a presentation, offer a seminar, write a book, white paper or serve up a case study – just to … (READ MORE…)
5 Sales Checklists to Help Make the Sale
Nothing worthwhile happens in a business without sales. A business isn’t really ‘a business’ unless it’s making sales. Sales is probably the one area most consultants fear the most. Many of us don’t like to think we actually need to … (READ MORE…)
Marketing & PR Expert: Kevin Dugan
Kevin Dugan is an award-winning marketing and public relations expert based in Cincinnati, Ohio. A founder of Cincinnati Social Media, a mentor to startups at The Brandery and marketing director at Empower MediaMarketing, Kevin has more than 18 years industry … (READ MORE…)
10 Tips for Improving Consulting Sales
Aarni Heiskanen is a service innovation consultant and entrepreneur from Finland. His company, AE Partners, helps clients strategize and innovate B2B services. Aarni has been involved in pioneering Internet businesses in Finland. And also runs, Thinking Business (In Finnish Language), … (READ MORE…)
Relationship Marketing Expert: Mari Smith
Mari Smith is one of the world’s foremost relationship marketing experts and is coauthor of Facebook Marketing: An Hour A Day. Mari writes a blog, and her speaking engagements can be found here. She is also a popular guest blogger … (READ MORE…)
Consultants Building Syndrome – How to Avoid It
Most consultants have what I call ‘Build Syndrome.’ They keep busy building things for their business that deliver them little to no results. They stay home and create a new business card, brochure, website, or a fancy consultants marketing plan. … (READ MORE…)
Marketing Checklists for Consultants
We know many of you find checklists, templates and forms useful and that’s why we included many of our favorite custom ones in our Consulting Success System. The web has many great resources and we wanted to share some of … (READ MORE…)
Marketing Consultant Jay Ehret
Jay Ehret is a marketing consultant, speaker and owner of The Marketing Spot and blogger at The Marketing Spot Blog. He works with his clients to build their brands, create memorable customer experiences and develop effective advertising. A love of … (READ MORE…)
Secret to Getting Consulting Referrals
Ask any successful consultant how they currently get their clients and more than 90% of them will tell you they come from consulting referrals. A referral is when someone, whether a friend, family member, acquaintance or client, refers another prospective … (READ MORE…)
