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	<title>Business Consulting Buzz &#187; Marketing a Consulting Business</title>
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	<description>Consulting Tips, Insider Strategies, Interviews, Jobs, Firms, and Consulting Articles on Management, Marketing, Internet, IT, Services and Much More.</description>
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		<title>Consulting Lesson from 2 Dentists</title>
		<link>http://www.consulting-business.com/consulting-lesson-from-2-dentists.html</link>
		<comments>http://www.consulting-business.com/consulting-lesson-from-2-dentists.html#comments</comments>
		<pubDate>Thu, 02 Feb 2012 14:00:21 +0000</pubDate>
		<dc:creator>Michael Zipursky</dc:creator>
				<category><![CDATA[Brand Consulting]]></category>
		<category><![CDATA[Business Consulting]]></category>
		<category><![CDATA[Consulting Articles]]></category>
		<category><![CDATA[Marketing a Consulting Business]]></category>
		<category><![CDATA[Starting a Consulting Business]]></category>
		<category><![CDATA[Working with Consultants]]></category>
		<category><![CDATA[Business Lessons]]></category>

		<guid isPermaLink="false">http://www.consulting-business.com/?p=5729</guid>
		<description><![CDATA[This is a tale of two dentists. There is an important business lesson in this which I&#8217;ll get to in a minute&#8230; This is a tale of two dentists. There is an important business lesson in this which I&#8217;ll get &#8230; <a href="http://www.consulting-business.com/consulting-lesson-from-2-dentists.html"><span class="bracket">(</span>READ MORE...<span class="bracket">)</span></a><p><a href="http://www.consulting-business.com/consulting-lesson-from-2-dentists.html">Consulting Lesson from 2 Dentists</a> is a post from: <a href="http://www.consulting-business.com">Business Consulting Buzz</a></p>
]]></description>
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		<slash:comments>15</slash:comments>
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		<title>Marketing Mondays: Host-Beneficiary Marketing For Consultants</title>
		<link>http://www.consulting-business.com/marketing-mondays-host-beneficiary-marketing-for-consultants.html</link>
		<comments>http://www.consulting-business.com/marketing-mondays-host-beneficiary-marketing-for-consultants.html#comments</comments>
		<pubDate>Mon, 30 Jan 2012 14:00:03 +0000</pubDate>
		<dc:creator>Michael Zipursky</dc:creator>
				<category><![CDATA[Consulting Articles]]></category>
		<category><![CDATA[Marketing a Consulting Business]]></category>
		<category><![CDATA[Marketing Consulting]]></category>
		<category><![CDATA[Marketing Mondays]]></category>

		<guid isPermaLink="false">http://www.consulting-business.com/?p=5726</guid>
		<description><![CDATA[Jay Abraham, one of the leading marketing minds of our time, teaches an extremely powerful marketing strategy called the Host-Beneficiary. Let me give you an example of how this works. You run a yoga studio (or you consult for one). You &#8230; <a href="http://www.consulting-business.com/marketing-mondays-host-beneficiary-marketing-for-consultants.html"><span class="bracket">(</span>READ MORE...<span class="bracket">)</span></a><p><a href="http://www.consulting-business.com/marketing-mondays-host-beneficiary-marketing-for-consultants.html">Marketing Mondays: Host-Beneficiary Marketing For Consultants</a> is a post from: <a href="http://www.consulting-business.com">Business Consulting Buzz</a></p>
]]></description>
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		<slash:comments>5</slash:comments>
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		<title>Marketing Mondays: Take Your Marketing Out of the Building</title>
		<link>http://www.consulting-business.com/marketing-mondays-take-your-marketing-out-of-the-building.html</link>
		<comments>http://www.consulting-business.com/marketing-mondays-take-your-marketing-out-of-the-building.html#comments</comments>
		<pubDate>Mon, 23 Jan 2012 14:00:52 +0000</pubDate>
		<dc:creator>Michael Zipursky</dc:creator>
				<category><![CDATA[Business Consulting]]></category>
		<category><![CDATA[Marketing a Consulting Business]]></category>
		<category><![CDATA[Marketing Consulting]]></category>
		<category><![CDATA[Marketing Mondays]]></category>
		<category><![CDATA[Marketing Consultants]]></category>
		<category><![CDATA[Marketing Consulting Services]]></category>

		<guid isPermaLink="false">http://www.consulting-business.com/?p=5718</guid>
		<description><![CDATA[I&#8217;m sure there have been some scientific studies on this topic. If there haven&#8217;t there sure should be. I&#8217;ve talked with enough professionals to know that the biggest fear most people face in the business world is taking action. Well, &#8230; <a href="http://www.consulting-business.com/marketing-mondays-take-your-marketing-out-of-the-building.html"><span class="bracket">(</span>READ MORE...<span class="bracket">)</span></a><p><a href="http://www.consulting-business.com/marketing-mondays-take-your-marketing-out-of-the-building.html">Marketing Mondays: Take Your Marketing Out of the Building</a> is a post from: <a href="http://www.consulting-business.com">Business Consulting Buzz</a></p>
]]></description>
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		<slash:comments>15</slash:comments>
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		<title>The Blitz Model to Sales Consulting: Interview with Andrea Sittig-Rolf</title>
		<link>http://www.consulting-business.com/the-blitz-model-to-sales-consulting-interview-with-andrea-sittig-rolf.html</link>
		<comments>http://www.consulting-business.com/the-blitz-model-to-sales-consulting-interview-with-andrea-sittig-rolf.html#comments</comments>
		<pubDate>Thu, 19 Jan 2012 13:00:42 +0000</pubDate>
		<dc:creator>Michael Zipursky</dc:creator>
				<category><![CDATA[Consulting Interviews]]></category>
		<category><![CDATA[Marketing a Consulting Business]]></category>
		<category><![CDATA[Sales and Consulting]]></category>
		<category><![CDATA[andrea sittig-rolf]]></category>
		<category><![CDATA[blitzmasters]]></category>
		<category><![CDATA[sales consulting]]></category>

		<guid isPermaLink="false">http://www.consulting-business.com/?p=5586</guid>
		<description><![CDATA[How does someone in sales go from working as an employee to starting her own sales consulting firm and generating over $1Million in revenue? In this interview you&#8217;ll learn from Andrea Sittig-Rolf, the president and founder of BlitzMasters. Andrea&#8217;s clients &#8230; <a href="http://www.consulting-business.com/the-blitz-model-to-sales-consulting-interview-with-andrea-sittig-rolf.html"><span class="bracket">(</span>READ MORE...<span class="bracket">)</span></a><p><a href="http://www.consulting-business.com/the-blitz-model-to-sales-consulting-interview-with-andrea-sittig-rolf.html">The Blitz Model to Sales Consulting: Interview with Andrea Sittig-Rolf</a> is a post from: <a href="http://www.consulting-business.com">Business Consulting Buzz</a></p>
]]></description>
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		<slash:comments>4</slash:comments>
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		<title>Marketing Mondays: Consultants! How to Test and Track Your Advertising</title>
		<link>http://www.consulting-business.com/marketing-mondays-consultants-how-to-test-and-track-your-advertising.html</link>
		<comments>http://www.consulting-business.com/marketing-mondays-consultants-how-to-test-and-track-your-advertising.html#comments</comments>
		<pubDate>Mon, 16 Jan 2012 14:00:47 +0000</pubDate>
		<dc:creator>Michael Zipursky</dc:creator>
				<category><![CDATA[Business Consulting]]></category>
		<category><![CDATA[Marketing a Consulting Business]]></category>
		<category><![CDATA[Marketing Consulting]]></category>
		<category><![CDATA[Marketing Mondays]]></category>
		<category><![CDATA[Marketing Consultants]]></category>

		<guid isPermaLink="false">http://www.consulting-business.com/?p=5699</guid>
		<description><![CDATA[When I first got started in the marketing business the concept of testing and tracking your marketing and advertising was quite foreign. Don&#8217;t get me wrong, there were plenty of experienced people that were doing it &#8211; and they were &#8230; <a href="http://www.consulting-business.com/marketing-mondays-consultants-how-to-test-and-track-your-advertising.html"><span class="bracket">(</span>READ MORE...<span class="bracket">)</span></a><p><a href="http://www.consulting-business.com/marketing-mondays-consultants-how-to-test-and-track-your-advertising.html">Marketing Mondays: Consultants! How to Test and Track Your Advertising</a> is a post from: <a href="http://www.consulting-business.com">Business Consulting Buzz</a></p>
]]></description>
		<wfw:commentRss>http://www.consulting-business.com/marketing-mondays-consultants-how-to-test-and-track-your-advertising.html/feed</wfw:commentRss>
		<slash:comments>3</slash:comments>
		</item>
		<item>
		<title>Marketing Mondays: The Value Bait</title>
		<link>http://www.consulting-business.com/marketing-mondays-the-value-bait.html</link>
		<comments>http://www.consulting-business.com/marketing-mondays-the-value-bait.html#comments</comments>
		<pubDate>Mon, 09 Jan 2012 14:00:57 +0000</pubDate>
		<dc:creator>Michael Zipursky</dc:creator>
				<category><![CDATA[Business Consulting]]></category>
		<category><![CDATA[Marketing a Consulting Business]]></category>
		<category><![CDATA[Marketing Consulting]]></category>
		<category><![CDATA[Marketing Mondays]]></category>
		<category><![CDATA[Marketing Consultants]]></category>
		<category><![CDATA[Marketing Consulting Services]]></category>

		<guid isPermaLink="false">http://www.consulting-business.com/?p=5499</guid>
		<description><![CDATA[Sam told me a story the other day about one of his students that lives right on the waterfront. To catch crab and prawns they go to their dock each day, find some mussels that have attached themselves to the &#8230; <a href="http://www.consulting-business.com/marketing-mondays-the-value-bait.html"><span class="bracket">(</span>READ MORE...<span class="bracket">)</span></a><p><a href="http://www.consulting-business.com/marketing-mondays-the-value-bait.html">Marketing Mondays: The Value Bait</a> is a post from: <a href="http://www.consulting-business.com">Business Consulting Buzz</a></p>
]]></description>
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		<slash:comments>9</slash:comments>
		</item>
		<item>
		<title>Giving Your Business a Marketing Makeover: Book Review</title>
		<link>http://www.consulting-business.com/giving-your-business-a-marketing-makeover-book-review.html</link>
		<comments>http://www.consulting-business.com/giving-your-business-a-marketing-makeover-book-review.html#comments</comments>
		<pubDate>Thu, 05 Jan 2012 14:00:27 +0000</pubDate>
		<dc:creator>Michael Zipursky</dc:creator>
				<category><![CDATA[Consulting Book Reviews]]></category>
		<category><![CDATA[Marketing a Consulting Business]]></category>
		<category><![CDATA[Marketing Consulting]]></category>
		<category><![CDATA[Motivational]]></category>
		<category><![CDATA[Productivity Tips]]></category>
		<category><![CDATA[Running a Consulting Business]]></category>
		<category><![CDATA[Sales and Consulting]]></category>
		<category><![CDATA[Consulting Books]]></category>
		<category><![CDATA[Marketing Books]]></category>

		<guid isPermaLink="false">http://www.consulting-business.com/?p=5481</guid>
		<description><![CDATA[I recently received a package in the mail with a review copy of Gil Effron&#8216;s new book &#8220;How to Give Your Business an Extreme Marketing Makeover.&#8221; The picture on the front cover has a painter on it. If I&#8217;d missed &#8230; <a href="http://www.consulting-business.com/giving-your-business-a-marketing-makeover-book-review.html"><span class="bracket">(</span>READ MORE...<span class="bracket">)</span></a><p><a href="http://www.consulting-business.com/giving-your-business-a-marketing-makeover-book-review.html">Giving Your Business a Marketing Makeover: Book Review</a> is a post from: <a href="http://www.consulting-business.com">Business Consulting Buzz</a></p>
]]></description>
		<wfw:commentRss>http://www.consulting-business.com/giving-your-business-a-marketing-makeover-book-review.html/feed</wfw:commentRss>
		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>Marketing Mondays: Consulting By-Products and Selling More to Your Clients</title>
		<link>http://www.consulting-business.com/marketing-mondays-consulting-by-products-and-selling-more-to-your-clients.html</link>
		<comments>http://www.consulting-business.com/marketing-mondays-consulting-by-products-and-selling-more-to-your-clients.html#comments</comments>
		<pubDate>Mon, 02 Jan 2012 14:00:35 +0000</pubDate>
		<dc:creator>Michael Zipursky</dc:creator>
				<category><![CDATA[Business Consulting]]></category>
		<category><![CDATA[Consulting Articles]]></category>
		<category><![CDATA[Marketing a Consulting Business]]></category>
		<category><![CDATA[Marketing Consulting]]></category>
		<category><![CDATA[Marketing Mondays]]></category>
		<category><![CDATA[Business and marketing consulting]]></category>
		<category><![CDATA[Marketing Consultants]]></category>
		<category><![CDATA[Marketing Consulting Services]]></category>

		<guid isPermaLink="false">http://www.consulting-business.com/?p=5479</guid>
		<description><![CDATA[Good morning Marketing Monday peoples! Welcome back. In the creation and delivery of most products and services by-products are produced. The majority of business owners and consultants pay little attention to these. They ignore them or don&#8217;t even know they &#8230; <a href="http://www.consulting-business.com/marketing-mondays-consulting-by-products-and-selling-more-to-your-clients.html"><span class="bracket">(</span>READ MORE...<span class="bracket">)</span></a><p><a href="http://www.consulting-business.com/marketing-mondays-consulting-by-products-and-selling-more-to-your-clients.html">Marketing Mondays: Consulting By-Products and Selling More to Your Clients</a> is a post from: <a href="http://www.consulting-business.com">Business Consulting Buzz</a></p>
]]></description>
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		<slash:comments>5</slash:comments>
		</item>
		<item>
		<title>Marketing Mondays: Differentiating Your Consulting Services</title>
		<link>http://www.consulting-business.com/marketing-mondays-differentiating-your-consulting-services.html</link>
		<comments>http://www.consulting-business.com/marketing-mondays-differentiating-your-consulting-services.html#comments</comments>
		<pubDate>Mon, 19 Dec 2011 14:00:12 +0000</pubDate>
		<dc:creator>Michael Zipursky</dc:creator>
				<category><![CDATA[Business Consulting]]></category>
		<category><![CDATA[Consulting Articles]]></category>
		<category><![CDATA[Marketing a Consulting Business]]></category>
		<category><![CDATA[Marketing Consulting]]></category>
		<category><![CDATA[Marketing Mondays]]></category>
		<category><![CDATA[Business Consulting Services]]></category>
		<category><![CDATA[consulting services]]></category>

		<guid isPermaLink="false">http://www.consulting-business.com/?p=5447</guid>
		<description><![CDATA[I had a coaching call the other day with an experienced business owner that wanted my advice on how to position his consulting services in his market. His challenge was that he&#8217;d chosen an extremely competitive market and he was &#8230; <a href="http://www.consulting-business.com/marketing-mondays-differentiating-your-consulting-services.html"><span class="bracket">(</span>READ MORE...<span class="bracket">)</span></a><p><a href="http://www.consulting-business.com/marketing-mondays-differentiating-your-consulting-services.html">Marketing Mondays: Differentiating Your Consulting Services</a> is a post from: <a href="http://www.consulting-business.com">Business Consulting Buzz</a></p>
]]></description>
		<wfw:commentRss>http://www.consulting-business.com/marketing-mondays-differentiating-your-consulting-services.html/feed</wfw:commentRss>
		<slash:comments>11</slash:comments>
		</item>
		<item>
		<title>Marketing Mondays: The Danger of Penny Pinching Your Marketing</title>
		<link>http://www.consulting-business.com/marketing-mondays-the-danger-of-penny-pinching-your-marketing.html</link>
		<comments>http://www.consulting-business.com/marketing-mondays-the-danger-of-penny-pinching-your-marketing.html#comments</comments>
		<pubDate>Mon, 12 Dec 2011 14:00:05 +0000</pubDate>
		<dc:creator>Michael Zipursky</dc:creator>
				<category><![CDATA[Business Consulting]]></category>
		<category><![CDATA[Marketing a Consulting Business]]></category>
		<category><![CDATA[Marketing Consulting]]></category>
		<category><![CDATA[Marketing Mondays]]></category>

		<guid isPermaLink="false">http://www.consulting-business.com/?p=5439</guid>
		<description><![CDATA[Two consultants left their consulting firm at the same time to open their own business. One decided not to spend money on marketing. Rather he chose the free route. He kept very busy doing everything that he could to &#8216;get &#8230; <a href="http://www.consulting-business.com/marketing-mondays-the-danger-of-penny-pinching-your-marketing.html"><span class="bracket">(</span>READ MORE...<span class="bracket">)</span></a><p><a href="http://www.consulting-business.com/marketing-mondays-the-danger-of-penny-pinching-your-marketing.html">Marketing Mondays: The Danger of Penny Pinching Your Marketing</a> is a post from: <a href="http://www.consulting-business.com">Business Consulting Buzz</a></p>
]]></description>
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		<slash:comments>8</slash:comments>
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