Author Archives: Guest Author

Basic SEO Advice for Your Consulting Clients

Guest Author | April 27, 2011 | View Comments

SEO definitely has its technical challenges, and the way in which Google chooses to rank sites is constantly changing. However, there are a few basic principles that I believe will always remain the same. Thankfully these basics are quite easy … (READ MORE…)

How to Write Effective Mails for Email Marketing

Guest Author | April 23, 2011 | View Comments

Email is one of the most powerful marketing tools ever! But it can be real tricky and may cause excessive damage if used carelessly. So here are some tips and tricks that will help make your marketing campaign a success. … (READ MORE…)

Reasons Why Business Exhibitions Can Be So Beneficial For Your Business

Guest Author | April 20, 2011 | View Comments

It seems that many companies now perceive business exhibitions and fairs as being a key facet of their marketing strategy. But just why is it so popular and are you missing out on the benefits? Business exhibitions can provide the … (READ MORE…)

3.5 Tips to Drive Project Success

Guest Author | April 14, 2011 | View Comments

Have you ever been on a project which slowly drifted out of control? You knew the clients were unhappy, you kept working harder and delivering more, but despite your best efforts the project ended in a grinding, wrenching train wreck? … (READ MORE…)

Managing Client Satisfaction

Guest Author | April 7, 2011 | View Comments

Customer delight. Exceeding expectations. 360 degree feedback….there are buzzwords aplenty for the simple notions of keeping clients happy and getting feedback from them to help us improve as consultants. But what should you actually do on a project?  When you … (READ MORE…)

Why Wasting Time Generates Huge Rewards

Guest Author | March 17, 2011 | View Comments

I remember years ago when I first started in the sales profession, one of my mentors took me aside and gave me some words of wisdom. He told me to always remember that in the sales world, there is no … (READ MORE…)

Finding Casual Consulting Clients at Business Networking Events

Guest Author | March 9, 2011 | View Comments

Should you invite someone to invest in your consulting services if you’ve just met them while networking? Well, some very smart schools of thought would say that… “You should never pitch your consulting services to people you meet at business … (READ MORE…)

Is Your Schedule Productive?

Guest Author | February 27, 2011 | View Comments

Our productivity and success in business is evident in the schedules that we follow. Can you account for every hour of your day? Do you breeze through the day filling your time with mindless activity that makes you feel busy … (READ MORE…)

Start Your Consulting Business Affordably

Guest Author | February 10, 2011 | View Comments

Today’s guest post was written by BCB reader, Kalen Smith. Kalen writes tips about financial management and consulting over at Engineer-a-Business.com Some businesses can take weeks or months before they generate revenue. Bill collectors don’t wait for your business to … (READ MORE…)

How To Better Manage Your Work and Play

Guest Author | December 30, 2010 | View Comments

Consultants and freelancers and other professionals who do contract work often have to be very careful about managing their work lives and their play lives. In other words, sometimes it’s very easy to let your work carry into your play … (READ MORE…)